We build strong
insight foundations

People in your team can get so bogged down in data crunching and processes that the budget just isn’t working productively enough for you.

When business want our help to develop smarter, more customer-led or cheaper insights capability, we start by looking into their existing tools and skills to assess what they need.

Then we design programmes to improve output and get stuck into building them. We’ll bring our toolbox and deliver the right systems, training, mentoring and on-the-job coaching.

But we’ve been about enough to know that building a customer culture isn’t about throwing money around! We’ll help you get the most out of the budget and resources you have, large or limited.

Insight Sherpas

Our Case Studies



Refocusing the Business on Insight

B&Q had an existing insight team, but they had had a number of different line managers from different departments over the previous 2 years and as a result had lost their connection and purpose to the rest of the business. We were asked to bring insight back to the forefront of life at B&Q by helping the team establish a new purpose and identity

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Laithwaites Wine

Building an Insight Toolkit

Laithwaites Wine had conducted a number of customer research projects over the years, but lacked a full time insight team and a cohesive programme of regular insight feeds.
We functioned as their temporary in-house team, audited their exiting research, plugged the most urgent gaps and built an insight toolkit for the future, designed to provide the right insights to facilitate their next phase of business growth

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Need to deliver an insights project?